The right WordPress website designers for you depend on your budget, how custom the site must be, and who will maintain it afterward. For a Divi site at a fixed price, start with Divi Hat. For a quick express site on managed hosting, look at the WordPress.com design service. For fast comparison on a small budget, use freelance marketplaces. For a one-of-a-kind brand, hire an independent designer. For large or ongoing projects, hire an agency.
Hiring a WordPress designer is hard because every option looks the same from the outside. You see a portfolio, a promise, and a price that stays hidden until you ask. The job titles blur too. A designer, a developer and a site builder are different roles, and hiring the wrong one costs you weeks.
This article covers five places to find a WordPress designer. Each one gets the same three checks: how the hiring works, who it suits, and what it costs. Divi Hat is our own studio, so we list it first and say plainly where it does not fit. Confirm every price on the provider’s own page before you commit.
1. Divi Hat
How it works
Divi Hat designs and builds websites with the Divi theme. You pick a package with a fixed scope, or ask for Custom Web Design, where a custom design is created first to convey your brand. The team has about 10 years of experience building with Divi, and the founder, Shahzad Raza, is a top-rated professional on Upwork.
Designers who already have a mockup can use Figma to Divi Pro. It converts your Figma design into a Divi website with no coding on your side.
A fixed scope and a fixed price remove the biggest hiring risk, which is the surprise invoice.
Who it suits
Divi Hat suits business owners who want a site they can edit in the Divi Builder after launch. It also suits designers and agencies that need a Figma file turned into a working site. If you want Elementor or a block-theme build, look elsewhere.
Cost and what to check
Published packages are below.
| Package | Price | What is included |
|---|---|---|
| Landing page | $199 | 1 page, slider with 3 slides, max 5 sections |
| Business website | $499 | 5 pages, slider with 3 slides, testimonials, blogs |
| Figma to Divi Pro | $499 | 5 pages, testimonials, blogs, 1 contact form |
| Ecommerce store | $1,499 | Unlimited pages, up to 50 products, payment integration |
Custom Web Design has no listed price, so ask for a quote. Extra pages on Figma to Divi Pro cost $100 each, so a six-page site comes to $499 + $100 = $599.
2. WordPress.com design service
How it works
WordPress.com sells a done-for-you design service from its own website. Its express sites are the entry tier. You order from the platform, and the project runs on its hosting.
Who it suits
This route fits owners who are happy to host on WordPress.com and want one vendor for design and hosting. It is less comfortable if you plan to move hosts later, or if you need a specific page builder or heavy custom functionality.
Buying design and hosting from one vendor is simple, but it also ties you to that vendor.
Cost and what to check
Express sites start at $499 plus your annual hosting plan. Your first-year total is therefore $499 plus whatever hosting plan you choose. Before you order, check these points on the service page:
- How many pages and revisions the express tier covers
- Whether the hosting plan you need is the one the design requires
- What happens to your site if you cancel hosting
3. Freelance marketplaces
How it works
Marketplaces such as Fiverr Pro and LinkedIn Services let you browse many WordPress designers in one place. Fiverr Pro focuses on vetted experts. LinkedIn shows each provider’s professional profile. You shortlist, message three or four candidates, and compare their replies.
Who it suits
Marketplaces suit small, well-defined projects such as a five-page brochure site or a redesign of one page. They also work if you want many options fast. They are weaker for complex builds, where the quality of one person’s work is hard to judge from a profile.
On a marketplace, the quality of your shortlist matters more than the size of it.
Cost and what to check
Each seller sets their own price, so compare packages by deliverables, not by headline cost. A cheap package with one page and one revision is not cheaper than a fuller one. Ask each candidate:
- Which pages, plugins and theme are included
- How many revision rounds you get
- Whether the site is built on your hosting account and who owns the files
4. Independent freelance designers
How it works
Independent WordPress designers work directly with you. You find them through referrals, portfolio sites, or a search for a WordPress designer near you if you want in-person meetings. Then you agree on scope and price in a contract. Ask which role you are hiring: a designer handles visuals and user experience, a developer handles custom code and functionality, and some people do both.
Who it suits
Hire a freelancer when your brand needs a truly custom look and you want one person who knows your project. A local designer helps if you value face-to-face reviews and shared time zones. A remote one widens your pool and often your range of specialties, such as WooCommerce or a particular page builder.
The best freelancer is the one whose past work looks like the site you want, not the one with the longest résumé.
Cost and what to check
Freelancers charge hourly or per project, and there is no standard rate. Always request a written, fixed-scope quote. Before you sign, check:
- Two or three live sites they built, not only screenshots
- Who owns the design files and the hosting login
- What post-launch support is included, and for how long
5. WordPress design agencies
How it works
An agency assigns a team of designers, developers and a project manager to your site. The process usually starts with a discovery call, then a written proposal, then staged design and build reviews. Many agencies also sell maintenance and marketing after launch.
Who it suits
Agencies fit large sites, ecommerce stores with complex needs, and companies where several people must approve the work. They also fit businesses that want one partner for the long run. If your project is a simple brochure site, an agency is likely more than you need.
You pay an agency for process and continuity, so make sure you actually need both.
Cost and what to check
Agency pricing is quote-based and usually the highest of the five options. Ask who will actually work on your site, whether a maintenance plan is separate, and how the handoff works if you leave. Also confirm in writing that you will own the finished site.
How to choose your WordPress designer
Match the option to the job. A small Divi site at a known price points to Divi Hat. An express site on managed hosting points to WordPress.com. A fast shortlist on a small budget points to a marketplace. A custom brand points to an independent freelancer, and a large or ongoing build points to an agency. Whichever you pick, get the scope, price and file ownership in writing.
If you would rather build the site yourself, or give your designer a head start, the Divi Hat membership includes premium Divi layouts, hero sections and child themes you can use on unlimited websites, client sites included.
